Google Digital Garage Module 26 Answers – Expand Internationally Answers

Are you looking for Google Digital Garage Module 26 Answers? If it’s yes, you will find Expand Internationally Answers asked in the Google Garage digital marketing quiz exam here. This article will help you with the Fundamentals of Digital Marketing Answers asked in the Module 26 Quiz.

There is a total of 14 questions, where 7 questions are skippable and 7 are unskippable. The correct answers are marked in Green Color with a tick sign. I have followed this article to pass Module 26 of the Google Digital Garage Quiz, and you can also use these answers as a hint and pass the test.

Note: If the questions in the exam is not same/changed please share them with us, so that we update with the latest questions & answers

Google Digital Garage Module 26 Answers – Expand Internationally Answers

Google Digital Garage Module 26 Check Your Knowledge Answers (Skippable)

1. Introduction to international marketing and export

Matt runs an online vintage record store in the UK. He wants to expand into new markets, but doesn’t know where to begin.
What tools can help him choose his new market?

1. Market insight tools
2. Search trends by location
3. Translation services

2. Validating your new market

Matt has found out there’s a growing market for vintage records in Portugal. He now needs to identify insights on his new audience using a variety of tools.
Can you help him match the correct tool with its corresponding insight?

1. High search traffic on vintage record terms from Portugal – Google Market Finder
2. Low competition on search ads in Portugal – Google Keyword Planner
3. People in Portugal are looking at his website – Google Analytics

3. Being understood abroad

Matt needs to make sure his website is suitable for his Portuguese customers. He’s made a list of translation and localisation tasks.

Which items on his list relate to localisation?

1. Adjusting colloqualisms so they make sense in Portuguese
2. Adding his UK office’s address to the main site
3. Calculating prices of the products in local currency.
4. Adjusting humourous product descriptions so they make sense in Portuguese

4. Advertise across borders

Matt’s chosen his market, now it’s time to find new customers.
He has a few ideas, but not all of them will reach his Portuguese audience.
Can you help him choose his best advertising ideas?

1. Advertise on Portuguese music websites
2. Send English emails to current UK customers
3. Use search ads driven by translated search terms
4. Set up a Portuguese fanpage for his store

5. The support systems you will need 

Portugal seems like a good market for Matt to move into. He’s looked into the legal requirements of trading records in Portugal and is pleased to find there aren’t any. But what other financial or regulatory requirements should he check?

1. Custom duties and tariffs
2. Portuguese taxes
3. Exchange rates
4. National holidays
5. Product safety requirements
6. Insurance cover

6. Helping customers abroad buy your products 

Matt’s found out that Portugal has fast internet speeds, which is great for accessing his website. What things will Matt definitely need to do now he has customers in a new market?

1. Use an international payment system
2. Research the Portuguese music scene
3. Visit Portugal frequently
4. Use an automated translation service
5. Learn to speak Portuguese
6. Check his site from an international point of view

7. Delivering to customers across the globe

Matt’s getting ready to sell his vintage records to Portuguese customers online. But there’s one unhelpful task on his to-do list.
Can you cross it out for him?

1. Research label requirments for international shipping
2. Set up a few Portuguese social media accounts
3. Choose an international shipping partner
4. Set up customer service for international orders

Google Digital Garage Module 26 Quiz Answers (Unskippable)

1. What is the best way to translate the content on your website for a new market? 

1. Google translate
2. Native speakers
3. Translation software
4. Language guide

2. Before starting to promote products to other countries online, what could you use to gauge demand for your product in that specific market? 

1. Translation software
2. Keyword planning tools
3. Interviews with people from that country
4. A range of search ads in different countries

3. When adapting your website for customers who speak a different language, what should you do?

1. Have a ‘translate’ button that pulls a translation from an external provider  
2. Translate your content with consideration to particular words and phrases
3. Translate your content directly, word for word
4. Localise the name of the business owners

4. Which of the following is primarily meant to target new customers online?

1. Email marketing
2. Print advertising
3. Retargeting advertising
4. Search advertising

5. What should a business do first, when considering going into a new market? 

1. Hire an agency to translate its website into the local language
2. Open a new office in the capital city
3. Determine its ability to deliver products and review all tax and legal information
4. Invest in major ad campaigns to raise brand awareness

6. When selling to people in different countries, what payment form should you consider using if you aren’t already? 

1. Debit cards
2. Credit cards
3. Paypal or Worldpay
4. Bank transfers

7. Which of the following options is important to research when planning to expand delivery of products and services to customers across the globe? 

1. What times of the day international shoppers are online
2. The legal and tax considerations in that market
3. Which social channels are popular in that market
4. Which couriers offer the cheapest services for global shipping

Google Digital Garage Module 26 FAQ

Wrap Up

I hope you know the correct answer to all the questions in Google Digital Garage Module 26. If this article helped you find the answers to Expand Internationally quiz, don’t forget to share it with your friends looking for its solutions.

Disclaimer: These Google Digital Garage Answers, Google Digital Marketing Answers, Google Digital Garage Answers Unlock Digital 2023, Google Digital Marketing Course Answers, and Fundamentals Of Digital Marketing Answers are only for educational purposes, so please don’t use them for any cheating purposes.