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Google Digital Garage Module 4 Answers
What is the first step in creating an online business strategy?
What is the purpose of the ‘See, Think, Do, Care’ framework?
Why is optimising customer touchpoints online beneficial for businesses?
Once you’ve worked out your Unique Selling Point (USP), how would you use it in a long-term online strategy?
What type of information can KPIs provide?
Google Digital Garage Module 4 Answers – Plan Your Online Business Strategy Answers
Google Digital Garage Exam Answers 2021 [Latest Updated] – Fundamentals of Digital Marketing Answers
Sam has recently decided to launch an online fitness coaching service. He has registered a domain name and set up a website, but is unsure of how to launch his business online in a way that will help him grow sustainably. Help Sam create his own online business strategy, by selecting the correct steps he should take.
Omar owns a stall selling handmade cosmetics, and wants to launch an e-commerce site. He has lots of experience selling his products in person at markets, but is now hoping to reach more customers online. Can you advise Omar on how to make both his online and offline business successful?
Holly owns a dance studio. To improve sales of dance classes, she is reviewing how her marketing team could update the company’s online presence. As part of the rebrand, the team listened to customer feedback and mapped customer journeys. They identified two things online customers generally struggled with: navigating the website and finding the business’s contact information. Which of the brand’s touchpoints should Holly modify to help address her customer’s feedback?