Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task.

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Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task.

What are two advantages Performance Planner offers Rebecca? (Choose two.)
Select All Correct Responses

  1. Performance Planner integrates with other budgeting software, such as QuickBooks.
  2. Performance Planner leverages machine learning for forecasting.
  3. Performance Planner forecasting is powered by billions of Google searches conducted each week.
  4. Performance Planner will help her identify funds from other operational budgets to allocate to marketing.
  5. Performance Planner is free to use with any merchant-hosted storefront.

Option: B, C

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