Jason is running a video campaign and realizes that while his overall views are high, his engagement rates are low. Which three of the following questions could he ask to investigate?
Hiroko is running a Search campaign for a couple of months and would like to make some improvements. Identify three ways that she can optimize her campaign after assessing performance.
Which of the following attribution models uses machine learning to evaluate individual customer paths?
A company that designs coffee mugs wants to see which of their video creatives makes viewers remember their brand best. Which of the following Google tool can they use to find out?
For video campaigns, the last impression of a video ad will get credit for the view-through conversion.