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Google Digital Garage Module 1

Google Digital Garage Exam Answers - Fundamentals of Digital Marketing Answers

Google Digital Garage Module 1 Answers – The Online Opportunity Answers

Google Digital Garage Exam Answers - Fundamentals of Digital Marketing Answers

What is a key benefit of having an online presence for a business?

Google Digital Garage Exam Answers - Fundamentals of Digital Marketing Answers

Which of the following is the easiest way for visitors to learn about a business while visiting a website?

Google Digital Garage Exam Answers - Fundamentals of Digital Marketing Answers

Taking a business online can involve many different steps. When starting out, which activity could be a part of this process?

Google Digital Garage Exam Answers - Fundamentals of Digital Marketing Answers

The increased use of the Internet presents a lot of potential for which types of businesses?

Google Digital Garage Exam Answers - Fundamentals of Digital Marketing Answers

Karl, a 50-year-old mechanic, runs the local garage in a small town and is considering taking his business online. How could going digital benefit his business?

Google Digital Garage Exam Answers - Fundamentals of Digital Marketing Answers

Doing business online brings lots of fantastic opportunities – it can really help your company in new and exciting ways. Once your business is online, what opportunities can you take advantage of?

  • How does an advertiser benefit from using Google Trends?
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  • Using Custom Intent audiences allows brands to drive action on YouTube. What’s the key functionality of Custom Intent audiences?
  • You recently completed a campaign promoting a new product and you need to evaluate its success. You’ll use an attribution model to assign attribution credit across various touchpoints, such as clicks and impressions. But you also want to give more credit to the touchpoints that happened closest to the time of conversion.
  • You want to check your client’s Brand Lift Study (BLS) in Display & Video 360 after recently launching a Programmatic Guaranteed deal for their new audio ads. You review the report and see the campaign spent the minimum BLS thresholds, but the campaign didn’t receive significant results.
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