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Google Digital Garage Module 3

Addie is investigating how to create business websites for her local bakery business. She’s trying to get her head around how websites work. How good is your tech knowledge? Can you check the facts for Addie?

Addie is investigating how to create business websites for her local bakery business. She’s trying to get her head around how websites work. How good is your tech knowledge? Can you check the facts for Addie?

Google Digital Garage Module 3 Answers – Build Your Web Presence Answers

Google Digital Garage Module 3 Answers – Build Your Web Presence Answers

What should you consider when developing your website content?

What should you consider when developing your website content?

Which of the following is an example of a ‘call to action’ on a website?

Which of the following is an example of a ‘call to action’ on a website?

Fill in the blank: A __________ is a shortcut to other pages on your site or elsewhere on the web.

Fill in the blank: A __________ is a shortcut to other pages on your site or elsewhere on the web.

Which of the following is something you’ll probably want to exclude from your website?

Which of the following is something you’ll probably want to exclude from your website?

What is a web server?

What is a web server?

To make the homepage of her local bakery website interesting, Addie wants to add some media elements to it. Different elements will cause the page to take longer to load, so she needs to get the right mix for the site. Can you put the following elements in order from the ones with the longest load time to the shortest?

To make the homepage of her local bakery website interesting, Addie wants to add some media elements to it. Different elements will cause the page to take longer to load, so she needs to get the right mix for the site. Can you put the following elements in order from the ones with the longest load time to the shortest?

Addie wants to make her website easy to navigate. Which of the following features should Addie include on every page of her website?

Addie wants to make her website easy to navigate. Which of the following features should Addie include on every page of her website?

Addie owns the Knead to Know Bakery and has decided to open a website. But first she needs to choose a domain name. Take a look at her ideas and select the best domain name by crossing off the rest.

Addie owns the Knead to Know Bakery and has decided to open a website. But first she needs to choose a domain name. Take a look at her ideas and select the best domain name by crossing off the rest.

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  • Which Display Ad format adjusts to available ad space?
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  • Quinn recently launched a Display campaign for his women’s clothing store. Since the launch, his website traffic has increased, but sales have remained flat.
  • Marisol manages the online advertising campaigns for a chain of toy stores with both a physical and an online presence.
  • How does Google Display Ads help advertisers meet their marketing objectives and drive results?
  • What’s one benefit of using responsive display ads?
  • Zoe runs a sports media website that caters to fans of many different types of sports. She’s starting a Google Display Ads campaign and is considering methods to reach her sports-loving audience.
  • How does Google Display Ads drive marketing results every day for thousands of advertisers around the world?
  • What can the Performance Planner assist you with?
  • Josephine is in the process of creating ads within her Standard Display campaign. She finds that there are two main ad formats that she can leverage.
  • Jasmine is the director of marketing for a chain of clothing stores. She has been given a set budget and needs to drive as many potential customers to her website as possible.
  • Howard’s in the process of creating a Google Display campaign and decides to use Custom Intent audiences as a targeting option. He’d like to influence customer consideration, but his niche audience isn’t covered by an In-market audience segment.

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