When it comes to knowing which social media platforms to focus your efforts on, how can you work out which one will work best for you?

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When it comes to knowing which social media platforms to focus your efforts on, how can you work out which one will work best for you?

  1. Compare follower numbers across platforms
  2. Use online analytics tools to measure engagement
  3. See what competitor businesses are using
  4. Ask friends and family which platforms they use

Use online analytics tools to measure engagement

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