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Which of the following two options are considered to be best practices for using Performance Planner? Choose two.
- Be sure, once you create an 18-month plan, that you check in monthly or quarterly to confirm the plan can be implemented based on the most recent seven to 10 days
- Be sure to review your keyword report regularly and optimize your campaigns by adding negative keywords.
- Be sure to plan up to 18 months ahead across all campaign types including Search, Shopping, Local, Display, Video, Performance Max, and App.
- Be sure to write more similar headlines to provide consistency and to communicate a uniform message to your users.
Option: A, C
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