You’re the marketing manager for a whale-watching tour company and are creating a Discovery campaign. You need to choose images that will help generate leads for the business to use in the campaign.

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You’re the marketing manager for a whale-watching tour company and are creating a Discovery campaign. You need to choose images that will help generate leads for the business to use in the campaign.

Which images should you choose for your campaign to meet your goal?

  1. Images of tourists in locations both on and off the tour
  2. Only your best-performing image from social media
  3. Images of tourists enjoying their tour in scenic locations
  4. Only your main website photo

Images of tourists in locations both on and off the tour

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