YouTube for action is comprised of formats powered by Smart Bidding for conversions or conversion values. What two elements are necessary for its success?

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YouTube for action is comprised of formats powered by Smart Bidding for conversions or conversion values. What two elements are necessary for its success?

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  1. Advertiser must have run video ads before
  2. Advertiser must use DV360 for measurement
  3. Intent-rich audiences
  4. Lower funnel measurement

Option: C, D

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